Q:  What is the worst thing you can tell your customer? 

A:  “No.”

How many times have you had to tell your customers “No”?  Far too often I’m sure.  If it’s not “no”, then it may be “I’ll have it for you in two weeks” because you have to outsource the job.  There isn’t a machine out there that will give every customer everything they want, but there is one that will give you a heck of a start.  That machine is the Roland VersaCAMM.

So what makes the VersaCAMM such a versatile machine?  Consider the following.  Imprintables Warehouse offers 15 different types of Digital Media…and that’s just for garment decoration!  While most would expect a media for cotton, poly and cotton/poly blends to be available, they may be unaware that they can decorate performance wear, spandex, nylon, leather, both light and darks, just by switching out the media loaded in the machine.  Possible applications range from the common t-shirt to fire retardant leather race apparel to polypropelene bags that have become popular in the Promotional Product industry.  Not to mention socks, shoes, shorts & sandles…and much more!  And yes, i did spend a minute or two trying to think of another product you can decorate than begins with an “s” but decided to go on with the post.  No sense getting sidetracked. 

How about a printable Flock?  Anyone have a need for full color Reflective printing for safety apparel?  Have you had requests for a Puff print on a t-shirt?  Metallic is another effect that can serve an entire new market.  If your customers haven’t asked you for this yet, it may only be because they haven’t seen it! 

Speaking of new markets…Imprintables Warehouse has introduced a new line of printable material.  Our NAM line, or Non-Apparel Media is a bit of a departure from what has always been availabe from IW.  These materials were brought on to work in conjuction with the digital media for garment decoration that was mentioned above.  The difference is that these are not heat applied medias, but pressure sensitive.  Same printer, same inks, more versatility.  Imprintables Warehouse now stocks 12 more medias (that’s a total of 27 if you’re playing along) for application on to football, baseball & hockey helmets, stickers, laptop skins, removable wall graphics and posters just to name a few.  Consider the ability to print on banners, vehicle graphics, custom labels for bottles and window displays.  The list goes on and on!

Think about this.  Your customer brings you one piece of artwork.  All they may expect is a new t-shirt, hoodie or maybe a cap.  If you can offer them what they came to you for, that’s great.  Having the ability to offer them so much more will bring in more $$$$ and make for a happier customer and a happier you! 

If you are intersted in adding the Roland VersaCAMM or if you’ve already made the investment and you’re interested in any of the medias offered by Imprintables Warehouse, please email me at adam@imprintables.com.  You can also call me in the office at 1-800-347-0068 x 234 or on my cell at 724-322-1085.

If you’re interested in reading more about the VersaCAMM, please read a previous post – Comparing the Versacamm – Direct to Garment.

Thanks for reading!

AY